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HOST 2015, THE SUCCESS OF LAINOX'S "PERFECT SYNCHRONY"



Marco Ferroni’s Editorial

Host 2015 without a doubt marked the consecration of Naboo, which was also the cornerstone of all the other new innovations presented at the Lainox stand.

Judging by the figures, the most successful innovation among visitors was no doubt Just Duet, or rather the perfect synchrony between the already consecrated Naboo and the new multipurpose Neo device.

Even before the fair had opened, the Naboo Challenge had been almost completely booked out and unfortunately we had to say no to a high number of potential customers eager to discover Just Duet first hand, and for this we apologise.

Our guest feedback following the presentation was very positive. What most surprised them was the contrast we have created between the traditional kitchen and the Just Duet kitchen.

The somewhat daring objective was to demonstrate to our customers that a more efficient, more orderly, more organised, more energy-efficient and less space-consuming way of working already exists, has already been tested, works, and is available. Now let’s see how many of them truly have the courage to change!

I must say that judging from the first orders received during and immediately after the fair, our customers are more bold and innovative than I had thought. Our task now is to guide and assist them along the journey.

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